Household’s Willingness to Pay for Safe Drinking Water: A Case Study of Abbottabad District

Mirajul Haq, Usman Mustafa, Iftikhar Ahmad


Drinking water is the basic need of human life. Safe drinking
water is an essential component of primary health care and have vital
role in poverty alleviation. There is positive correlation between
increased national income and the proportion of population with access
to improved water supply. An increase of 0.3 percent investment in
household access to safe drinking water generates one percent increase
in GDP. Whereas, provision of safe drinking water supply is an effective
health intervention reduces the mortality caused by water-borne diseases
by an average 70 percent. Inadequate drinking water not only resulted in
more sickness and deaths, but also augments health costs, lower worker
productivity and school enrolment [World Bank (1994)]. The World Health
Organisation (WHO) estimate 1.8 million people in developing countries
die every year from diarrhea and cholera, Out of these 90 percent are
children under the age of five years. While 88 percent of diarrhoeal
diseases are attributed to unsafe water supply, inadequate sanitation
and hygiene [WHO (2004)]. The situation is not very different in
Pakistan; the access to safe drinking water is estimated to be available
to 23.5 percent of population in rural areas and 30 percent in urban
areas. While every year 0.2 million children die due to diarrhoeal
diseases [Rosemann (2005)].

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